Nba bate recorde de patrocinadores em jogo na Europa

A NBA voltará à Europa nesta quinta-feira (19) após quase três anos de ausência por conta da pandemia.

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Chicago Bulls e Detroit Pistons se enfrentarão na Accor Arena, em Paris, a partir das 17h (horário de Brasília). E o principal: com 16 patrocinadores confirmados.

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O “NBA Paris Game 2023 apresentado por Nike” terá, além do swoosh, a American Express, Dapper Labs, Deezer, Foot Locker, Gatorade, Hotels.com, Intesa Sanpaolo, Niantic, Parions Sport, PlayStation, SAP, Sorare, Tissot, 2K e Yop.

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Como parceira de apresentação deste ano, a Nike terá visibilidade de marca em toda a arena e na quadra, e realizará diversas ativações e atividades para os torcedores durante o jogo.

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